LinkedIn Outreach Funnel: Profile, Content, DM da ke Books Calls

Outreach da ke books B2B calls: profile a matsayin landing page, content warm-up, DM sequences da numbers da ke predict results.
Profile shine landing page
Prospects suna duba profile kafin amsawa: headline tare da outcome ('I help X get Y'), banner tare da proof numbers, featured section tare da case study ɗaya da booking link ɗaya.
Authority farko: 500+ relevant connections, recent activity, 10+ recommendations. Outreach daga empty profile tana canzawa a near zero — seed proof kafin aikawa.
Warm up tare da content
Makonni biyu na posting da commenting a ICP feeds ɗinku kafin first DM wave. Prospects da suka ga sunanku suna canzawa 3–5x fiye da cold ones.
Engage posts na kowane target 2–3 sau a cikin mako, sannan aika saƙo referencing content nasu. Warm ta fi clever copy kowane lokaci.
DM math
Sequence: permission opener, value asset, soft close — max 3 touches, 3–4 kwanaki a tsakani. Reply rate 10–20% warm, 2–5% cold. Meeting rate 20–30% na replies.
Bibiyi cost per meeting, ba reply rate ba. Booked call ɗaya daga 50 warm DMs ta fi 200 sprayed invites akan kowane metric.
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